More information on social marketing:
Louis Briones

Social marketing is the epitome of branding and response. Social media marketing combines relationship building with measurability in real time. To define social marketing one needs to understand the clear departure of the classic four Ps of marketing. Social media marketing instead focuses on permission, proximity, perception, and participation. These components make up the foundation and our key focus for social media strategies. Wayfinder’s social marketing services include:

  • Social marketing strategy to identify web channels to deliver the maximum growth potential.
  • Social media planning, social media advertising and content development for social networks.
  • Social media monitoring, social engagement implementation strategies, social media optimization and reporting.

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